PACT Notes

February 2nd, 2018

Cigarette Brand Preference and Pro-Tobacco Advertising Among Middle and High School Students – United States, 2012-2016
Nearly all adult smokers first try cigarettes before age 18 years, and adolescents can show symptoms of nicotine dependence within days to weeks of the onset of occasional cigarette smoking. Having a usual cigarette brand among adolescent smokers could reflect exposure and receptivity to pro-tobacco advertising and tobacco product appeal. During 2012-2016, the top three brands usually smoked by U.S. middle and high school current cigarette smokers were Marlboro, Newport, and Camel; these brands also were the top three favorite cigarette ads reported by current cigarette smokers in middle and high school in 2012. Reducing youth-oriented tobacco marketing, as part of a comprehensive approach in concert with other evidence-based strategies could help reduce the acceptability, affordability, and use of tobacco products among youth.
To learn more about tobacco industry marketing click here.

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PACT Notes

PACT Notes July 27, 2018

A study, published in the Journal of Adolescent Health, found that greater awareness of truth ads among 15- to 21-year-olds strengthened their anti-smoking attitudes and increased their support for a social movement to end tobacco use. Within a two-year period, these attitudes facilitated a slower progression of smoking among youth and young adults. More than three-quarters – 77 percent – of the nearly 9,000 youth and young adults sampled indicated that they would definitely not smoke a cigarette in the next year.

PACT Notes July 20, 2018

Heated tobacco products, sometimes marketed as heat-not-burn technology, represent a diverse class of products that heat leaf tobacco to produce an inhaled aerosol. Global sales of heated tobacco products are increasing; however, the extent of current heated tobacco product awareness and use in the U.S. is unknown. This study assessed awareness and ever use of heated tobacco products among U.S. adults. Given the uncertain impact of HTPs on individual- and population-level health, timely and accurate public health surveillance is critical to monitor emerging trends.

PACT Notes July 13, 2018

Users of e-cigarettes and other electronic nicotine delivery systems (ENDS) in the United States are no more likely to quit smoking cigarettes than people who don’t use such devices, according to a study by a group of tobacco researchers at the School of Public Health at Georgia State University. The researchers found no evidence that ENDS as they have been marketed and used in the U.S. are effective at helping smokers quit at a population level.